We think small, talk small, hear small, eat, sleep and breathe small. Because when you’re trying to connect with a small business, you must understand everything about those who run them.

How Super-Sized Companies are Helping Restaurateurs Deliver Single-Serve Delicacies

A generation or two ago, if someone said they were dining on food delivered to their door they were almost certainly eating nondescript pizza or so-called Chinese food.

Now, the convergence of technology and demand for convenient indulgence has created an extraordinary revolution in the restaurant industry: home delivery of fine dining from small, chic restaurants via behemoth brands like Uber, Amazon and Google.

Read more

Is Capital One Setting a New Precedent?

Most small business owners can only dream of a big-time marketing campaign. Capital One turned this dream into reality by creating testimonial digital and video ads for 125 lucky businesses, chosen from 400 submissions. Featuring each business’ “biggest fan,” every ad is a love letter to that particular company. The takeaway: Capital One’s Spark Business is here to support individual small businesses—in very concrete ways.

ADWEEK.COM

See the ads

Small Business Loans? Aisle 5.

That’s right. Staples, the place small business goes to for everything from copy toner to coffee, now provides loans (up to $1 million). It’s a flexible, convenient service Staples is “pleased to offer” their small business customers. But will those customers be pleased to take advantage of it?

BUSINESSWIRE.COM

Learn more