We think small, talk small, hear small, eat, sleep and breathe small. Because when you’re trying to connect with a small business, you must understand everything about those who run them.

Prepare for the Side Hustle

Aaron Draplin, inventor of Field Notes, shows us how the maker class is able to turn their smaller interests into major livelihoods. One note: Aaron’s passion for his craft sometimes leads to salty language. While the bleep button was considered, we respect how the “Living Off the Wall” series for Vans understands its audience and uses a lighter editing touch for more authentic storytelling.

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